Tag Archives: Real Estate Marketing

Website or Die

Website or Die

Posted on 07. Mar, 2012 by .

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I decided to dedicate a post to websites as we have gotten an amazing amount of questions regarding the subject. (I posted this post on Pale Octopus as well. I think it applies to all small businesses.   How to build your own website. If you don’t have a solid website your business will fail. [...]

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Success Series: Steve Dimmick

Success Series: Steve Dimmick

Posted on 21. Nov, 2011 by .

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Let me introduce you to Steve Dimmick. He isn’t a real estate agent. He isn’t even in the real estate industry. SO… why did we interview him? Steve Dimmick is the driving force (the behind the scenes guy if you will) for some of the most successful and trusted internet marketers out there. The principles [...]

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Ask-the-CEO: Print Marketing Part 1

Ask-the-CEO: Print Marketing Part 1

Posted on 09. Nov, 2011 by .

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There is a lot of interest in trying to find effective ways to market yourself and your real estate. In this episode of Ask-the-CEO we have chosen some questions that we think will benefit you. Because of the length of some of the answers we have broken this into two parts. Keep an eye out [...]

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10 Reasons why you aren’t making money selling Real Estate

10 Reasons why you aren’t making money selling Real Estate

Posted on 25. Aug, 2011 by .

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I was chatting with a Real Estate Agent during a trip to Austin Texas I took recently. (I was in town to catch up with some friends at one of my favorite title companies. Disclosure: I used to work for a title company many moons ago helping run the marketing department with my now business [...]

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5 concepts to Social Media Greatness!!

5 concepts to Social Media Greatness!!

Posted on 15. Apr, 2011 by .

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Social media growth is causing a major redesign in how businesses think and act towards their perspective audience. For the Real Estate Industry, these developments allow for fascinating new resources to intimately connect with new clients and create channels of communication that will lead to a vast network of repeat business. Simply put, If you [...]

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12 Rules to Use Twitter Successfully

12 Rules to Use Twitter Successfully

Posted on 15. Apr, 2011 by .

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We weren’t kidding were we? Here are 12 Rules…   1. Be Positive 2. Engage people 3. Inform 4. Add humor

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Make stellar virtual tours w/ EasyBuild Tours

Make stellar virtual tours w/ EasyBuild Tours

Posted on 15. Apr, 2011 by .

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EasyBuild Tours is great company to use if you want to promote your listings effectively. EasyBuild Tours is a real estate marketing slideshow tour creation system specifically built to help Realtors effectively market their listings. Take the photos that you shoot (or use the ones from professionals that you hire) and upload them to create [...]

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Why you should use Social Media

Why you should use Social Media

Posted on 15. Apr, 2011 by .

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Even though it is a new media, there are some obvious benefits to leveraging social media. You should treat these new technologies as you would when planning out your marketing plan for your business. You need to set goals, plan out your strategy, execute efficiently, and track and measure your outcome. If you don’t take [...]

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Top 10 things to do to get your listing ready for the photo shoot

Top 10 things to do to get your listing ready for the photo shoot

Posted on 15. Apr, 2011 by .

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Before the photography session even starts here is a list of things you need to do: (Seriously, we are just giving you a list.) (Print it out and take it with you to listings.) Walk-through the property to get a sense of the areas you want to highlight. Turn on all lights.

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Promotional Products

Promotional Products

Posted on 13. Apr, 2011 by .

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Here are a couple of “tried and true” products to use for Realtor Give-aways. Koozies Key Chains/ Magnets Calendars Apparel Pens/pencils Re-usable grocery totes   All of the items have longevity in the market place. Basically, the more spent on a piece of ‘swag’ the longer people will hold onto it. One of the most [...]

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